About us

Since its foundation in 1997, our business is based on traditional family values – trust, respect, responsibility and loyalty. Sweet home is one of the leading exporters of frozen fruit from Serbia with completely integrated operations. We are cultivating fruit by ourselves on our plantations following the latest trends in fruit safety and quality, as well as with our reliable long-term agricultural partners. We are processing fruit in a modern cold store with 1,100t storage capacity, in accordance with IFS standard, from where we deliver final product to the buyers around the world. We are sourcing fruit from the hills of mountain Kopaonik, which is ideal environment for growing red fruits, so we proudly claim that we have “the sweetest fruit from Serbia”. As a family business, we focus on providing our employees and farmers absolutely safe working conditions, following all legal requirements and regulations.

Because we nurture traditional values, for 7 years we are producing traditional Serbian winter stores – Serbian Ajvar and hand-made jams. Hand-made products are prepared according to the recipes transferred from generation to generation. Ajvar is exclusively made from the highest quality red peppers, cultivated in Serbia and jams are produced from carefully cultivated, hand-picked, ripe fruit from our orchards.

Our vision

Our vision is to develop into the most reputable producer of frozen fruit and frozen fruit products from Serbia. Our dedication to superior quality of products is recognized throughout our supply chain from cultivation, through harvest, processing, quality control and final packaging. Everything we do, we do with the aim to deliver the safest and the highest quality product, to satisfy our customers’ needs.